Vol. 1 No. 15 (2020): Fifteenth Edition (January - June)
The interest in developing scientific knowledge and working under the methodological philosophy: moving from idea to action, is a factor of applied research that is strengthened day by day in the axes of research, academia and linkage in the country's higher education institutions. mktDESCUBRE is a refereed open access institutional journal of the Escuela Superior Politécnica de Chimborazo (ESPOCH), of the Faculty of Business Administration (FADE), its publication is biannual on topics related to: business management, educational social management, financial accounting management, marketing management, transportation management, educational technology management and artistic and cultural management; its objective is to contribute to the growth and development of the academic, business and scientific sectors for the benefit of society in general.
